So many people start niche blogs. And every one of these bloggers has the same goal: to make money, and a lot of it. But there are two sides of the coin to niche site marketing. The good news is you can make money if you approach the project right. Yet, the bad news is your project can crumble way too fast if you do things wrong. But here’s the main question, why do many niche marketers fail to make money with their niche sites?
The first, and probably the obvious, reason why you are not making money with your niche site project is your site doesn’t have traffic at all. As Ordinary Review puts it, it is impossible to sell anything online if your website does not have traffic.
This is a no-brainer. Without traffic, you can’t sell anything and hence, you can’t earn a decent income. It’s probably one of the main reasons why your blog is not making money. You can’t just build a blog and wait for traffic to arrive these days. You need to promote it constantly whenever you have a new post.
It takes time to start getting visitors to your site. But once you start to get a good flow of traffic to your niche blog, you can be sure of making sales with your niche site day in day out.
The second reason why your blog is not making money is this: your blog is about you. When people come to your blog, they expect to find information that can solve their problems. From Successful Blogging point of view, your site will never make money if all you talk about is you.
I hate to break it to you, but people don’t care about you. They care about solving their own problems. The more you help your readers with what they care about, the more they’ll stick around and recommend your blog to others.
But most bloggers don’t focus on their audience. They focus on themselves. They write about what they had for breakfast. They write about their dog’s birthday. No one cares about that other than them. (And maybe their dog.)
Before you get started with niche marketing, it is important to keep in mind that everything you blog about must focus on your audience. These are the people that will be buying from your niche website.
Lastly, your blog isn’t making money because you are not putting in enough work to the project. According to Create and Go, people that don’t put in the effort to see their niche sites succeed never make any money at all.
When Lauren and I decided to make money blogging, the amount of initial effort it took was enormous.
- Every weeknight
- Every weekend
- And every spare moment was spent growing our blog
If you really want to make money blogging, you have to do the hard work upfront. It is important to keep in mind that the most successful marketers out there started small, and they worked hard their way up.
It is possible to make money with a niche site project. But there is always work to be done. Unless you are willing to put in the effort and the hard work, it might be a great idea to retire from the whole thing to avoid disappointments.